Institut Dr. Gimeno: P&L, 20% YoY Growth and Full Digital Transformation
Institut Dr. Gimeno: P&L, 20% YoY Growth and Full Digital Transformation
Institut Dr. Gimeno — Clínica Corachán
2012–2021
Situation Institut Dr. Gimeno, founded in 1992 by Dr. Enrique Gimeno Gómez, MD (Universitat de Barcelona), with dual specialization in Stomatology and Maxillofacial Surgery. Integrated within Clínica Corachán in Barcelona, is one of the most prestigious maxillofacial surgery and dentistry centers in Catalonia. The center operates at the intersection of high-complexity surgical medicine and private healthcare, a sector where clinical reputation, insurer relationships, and operational excellence are inseparable. Taking on full P&L and executive accountability meant inheriting that reputation and being responsible for everything that sustained it.
Expansion from 8 to 30 professionals over 9 years. 20%+ YoY revenue growth sustained consistently. High staff retention throughout. Strategic negotiations with major medical insurers for 30,000+ patient base, covering high-complexity surgical and dental procedures. Full analog-to-digital migration: GESDEN ERP/CRM, digital radiology, 100% data traceability. Custom Power BI dashboards and KPI frameworks built from scratch.
Sustaining 20%+ annual growth for 9 consecutive years in one of Catalonia's most renowned specialist medical centers is not a standard management challenge. The insurer environment alone, negotiating coverage for high-complexity maxillofacial surgical procedures with medical directors who have structural leverage, requires preparation, sector knowledge and relationship depth that takes years to build. Scaling a team of highly specialized surgeons while maintaining institutional culture and staff retention adds another layer. The digital transformation ran in a live clinical environment where a system failure has patient consequences. All of this ran simultaneously for 9 years.
https://www.corachanmaxilofacial.com/
Healthcare
Running full P&L for a clinic with sustained growth over 9 years requires digital transformation and data control where the ERP falls short. Between 2012 and 2021, Institut Dr. Gimeno, a maxillofacial surgery and dentistry center in Catalonia, grew from 8 to 30 professionals while maintaining over 20% year-over-year growth for 9 consecutive years, serving more than 30,000 patients. The digital transformation included GESDEN ERP, digital radiology, 100% data traceability, and custom Power BI dashboards for KPIs the ERP didn't cover. In parallel, insurer negotiations were managed for high-complexity surgical procedures, and as EC-REP for IBS Implant, the first AEMPS authorization as official importer in Spain was obtained, complying with EU MDR regulation.